Comsint Communications Launches Comsint Align, Bringing AI Precision to Message Cohesion
Comsint Communications today announced the launch of Comsint Align, an AI-powered tool that measures how closely an organization’s messaging aligns across audiences, platforms, and internal communications. Designed to help leaders translate strategy into consistent, credible narratives, Comsint Align identifies where messages resonate, where they drift, and where potential gaps emerge between what’s said and what’s understood.
“Most organizations spend significant time crafting their core message, but very few understand how it changes once it is distributed across the larger organization,” said Nick Puleo, President and Founder of Comsint Communications. “Comsint Align measures potential gaps between what’s published centrally in the brand voice and how that message is actually delivered across platforms, mediums, and real-world discussions. It gives leaders a clear view of how their story evolves as it moves through the organization and into the market.”
Comsint Align evaluates content across owned and earned channels — such as websites, press releases, executive communications, and media coverage — and compares that against how employees, customers, and stakeholders describe the organization in practice. The result is a measurable picture of message cohesion that connects leadership intent to lived perception and highlights potential gaps that affect clarity, credibility, and consistency.
Using AI language mapping and proprietary weighting models, Comsint Align delivers a message cohesion score along with detailed recommendations to strengthen consistency, clarify tone, and close alignment gaps. It can be applied to brand storytelling, executive visibility, policy and issues campaigns, and internal culture initiatives, anywhere clarity and coherence drive trust.
By combining quantitative scoring with qualitative insight, Comsint Align gives communications and leadership teams a strategic dashboard for narrative performance, showing not just what’s being said, but how faithfully it’s being carried forward.
About Comsint Communications
Comsint Communications is an award-winning consultancy that helps organizations navigate complexity and protect their reputations while driving measurable results. Our senior-led team blends expertise in media relations, reputation management, and AI-powered strategic positioning to elevate stories and engage audiences with impact. Operating at the intersection of business, culture, and politics, we help clients anticipate challenges, seize opportunities, and lead with clarity in a rapidly evolving environment.